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The latest Thunking to get you thinking
    Does money buy good creativity?

We've got the perfect accessory to go with the Barbie movie: a kenergetic THUNK piece that looks at marketing strategy and spending, and how it affects creativity.

  She's a Barbie girl, in a PRy world  
    Do bigger budgets mean better PR campaigns? Or do tighter budgets lead to more savvy creative thinking? Senior Account Executive, Maddy Crowther was tickled pink when asked to write a thoughtpiece that explores these questions and the impact of the global marketing campaign for the blockbusting Barbie movie.    
Sheryl recommends
  "I love listening to a good old podcast on the drive to work, and The Louis Theroux Podcast doesn’t disappoint. Doing what Louis does best, he probes into people’s lives and is never afraid to ask the difficult questions. From Nick Cave to Craig David (very interesting discussion about Bo Selecta) he has a diverse range of folk that creates a very compelling listen."

Sheryl Thomson, Creative Director, Union Direct
  The Louis Theroux Podcast on Spotify  
  Our thunking  
  Allez Le Bleus
  Orange shows prejudice the red card with a VFX spot highlighting the unconscious biases in women's football. 
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  IAB Europe's AdEx Benchmark Report
  Following on from the effectiveness of Barbie's PR, here's the definitive guide to the state of the European digital advertising market. 
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  £130m Giveaway
  UK charity foundation Lankelly Chase disbands to escape 'colonial capitalism' and vows to give assets to groups doing 'life-affirming social justice work.' 
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  Aging Workforce
  According to a new study, a whopping 150 million jobs will shift to workers over the age of 55 by 2030. 
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    Thunking helps our clients' marketing work harder. If you're not already working with us, give us a shout to see if we can do the same for you.    
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