Thunk
Every month we scour the deepest, brightest recesses of the web for the most insightful, provocative and innovative thinking.
Nov
23
Our thunking
Watch your tone, B2B brands
By Katy Roe, Copywriter, Union Direct
Chillin’. I was on the way home from a wedding in Glasgow and a word caught my eye. Instead of an idle train’s destination display saying “Waiting”, ScotRail had taken […]
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Aug
23
Our thunking
She’s a Barbie girl, in a PRy world
By Maddy Crowther, Senior Account Executive, The Union
Since the summer of 2022, Barbie Pink, now an official Pantone, has slowly been introduced to our social feeds, splashed across billboards and bus stops, and crept onto our supermarket […]
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