Oct
22

Comparative advertising: A knockout blow to the competition or self-inflicted wound?

By Robbie Hurst - Planner

Every so often we’re treated to the advertising equivalent of sporting trash talk, when brands go toe to toe, calling out the other in their advertising in an attempt to […]

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Aug
22

Unconscious gender biases

By Emily Willing – Art Director, Union

Before we’re even born, gender impacts the way we are perceived and treated. When mothers are told they’re having a baby boy, they’re more likely to describe that baby’s movements […]

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