Go further. Students from Mexico did.

The challenge set by Aberdeen University and Robert Gordon’s University was to promote post-graduate studies in Oil & Gas to students from Mexico, whose default destination would have been Texas and Houston in particular. We had to put Aberdeen on their radar by reinforcing the city’s credentials as the ‘Oil & Gas Capital of Europe’. 

Working closely with our Worldwide Partners agency in Mexico we produced a dual-branded microsite and video assets that showcased the wonderful opportunities awaiting students in the Granite City and the cultural and historical riches of the North East of Scotland.