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If you feel inclined and have the time on your hands, dip your toe into our news archive. This is also home to THUNK, where you can browse our monthly thought leadership articles and fire up those neurons.

Sep 2026

News

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Union Group ranked in The Drum's global Indie 100

Employee-owned agency is one of only two in Scotland to make the 2026 ranking of the world's top...

Sep 2026

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Homegrown Scottish talent: Thriving ecosystem, or victim of the brain drain?

As another year of the Fringe comes to a close, Edinburgh has well and truly felt the presence of...

Jul 2026

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ChatGPT influenced my skincare regime

A brave new world or just another affiliate money-grab?I am a very cynical individual. I am also a...

Jul 2026

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Why anticipation matters for creativity & wellbeing

Every year as May ends and June begins, I’m overcome with a gleeful sense of anticipation for the...

May 2026

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The seduction of starting over

People have always been drawn to the idea of the fresh start. The blank page. The chance to begin...

Apr 2026

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Text saying 'Please tick the box if you understand that none of this is entirely real.' with emojis

The Lies We Like: What Deception in Marketing Actually Looks Like

I don’t like liars. Which is slightly awkward, given what a lot of people think I do for a...

Mar 2026

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Treat every day like a new beginning

Too many marketers believe their customers know them, remember them, and care about them. The...

Mar 2026

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The art of creative collaboration

In creativity, collaboration is key. And collaboration comes in all sorts of different forms, from...

Jan 2026

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Is it time to end the New Year’s resolution?

Is yours still intact? Did it survive beyond Blue Monday?The New Year has a peculiar power. As the...

Dec 2025

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Perspective Is everything: Why we’re choosing humanity over scrooge economics

At the end of another exciting, but undeniably intense year, I’ve been thinking a lot about...

Nov 2025

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Destruction and Creation - the need for change.

November reminds us how much we humans love a good fire. Bonfires, fireworks, sparklers - besides...

Oct 2025

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Two fearful looking eyes, surrounding by sales stickers.

The psychology of fear: Uncovering the secrets behind successful Halloween campaigns

It’s that time of year again. Darker nights are drawing in. Pumpkins are out. And brands are...

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