Home Our news If you feel inclined and have the time on your hands, dip your toe into our news archive. This is also home to THUNK, where you can browse our monthly thought leadership articles and fire up those neurons. Year All years 2025 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 1996 Type All types News Thunk Clear filters Nov 2024 Thunk Read more Humility, Advertising, and Our National Identity How can a country famed for invention have such a problem with confidence? Nov 2024 Thunk Read more The mystery of AI and creativity: A problem to be solved or a magical opportunity? Is AI going to take over our jobs and leave creativity lifeless? Or can we blend creative minds and... Sep 2024 Thunk Read more Fortune favours the brave Recent studies show that, worse than being simply uninspiring, ‘dull’ marketing campaigns are... Sep 2024 Thunk Read more What’s the Fringe zeitgeist this year? Observations from an Edinburgh Festival Fringe reviewer Aug 2024 Thunk Read more Are we taking Pride for a ride? During the month of Pride, the streets of Edinburgh were bursting with joy, resistance and... Jul 2024 Thunk Read more The Taylor Swift phenomenon Lessons for marketers from a global superstar May 2024 Thunk Read more Step into the Future How experiential trends are shaping events while treading lightly on the planet Apr 2024 Thunk Read more The dark side of data The soft boundary that protects our privacy online is constantly being moved and reprogrammed to... Mar 2024 Thunk Read more International Women's Day - #InspiringDelusion? Stop the presses, women of the UK! It’s official. The British public have spoken, and apparently,... Feb 2024 Thunk Read more ZAG Marketing Conference 2024: Generosity in a time of greed Are social media and unethical politics eroding our values? Have we lost our way a little after... Jan 2024 Thunk Read more Ins and Outs for 2024 If you spent any time on TikTok or Instagram during the Christmas and New Year period (guilty),... Dec 2023 Thunk Read more A time for generosity? As the year draws to a close we find ourselves looking back and peering forward. FirstPrevious 12345NextLast Ready to work with us? New business Careers
