Gus Chalmers

Gus Chalmers

Managing Director, Union Direct

Gus Chalmers

With over twenty years’ experience in leading UK direct marketing agencies, I was promoted to Managing Director of Union Direct in June 2007. Since then the agency has grown to become Scotland’s leading direct response agency, working across the media mix to deliver campaigns that drive sales and build relationships.

Our clients include; Black Horse Motor Finance, Business Stream, Scottish Friendly Assurance, Scottish Government, Scottish Widows, VisitScotland, Velux and Quarriers. My role is both leading the agency and helping clients develop their direct marketing and direct response strategy.

Before joining Union Direct I was a Director at WAVV Rapp Collins in Edinburgh, leading some of the agency’s largest clients.

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Management Team

Ian McAteer

Ian McAteer

Chairman, Union Group

Michael Hart

Michael Hart

Creative Director, The Union/Union Digital

Gus Chalmers

Gus Chalmers

Managing Director, Union Direct

Louise Killough

Louise Killough

Deputy Managing Director, Union

Sheryl Thomson

Sheryl Thomson

Creative Director, Union Direct

Daniel Batey

Daniel Batey

Managing Director, Union Data

Paul McDonald

Paul McDonald

Deputy Creative Director

Euan Auld

Euan Auld

Deputy Creative Director

Emma Campbell

Emma Campbell

Deputy Managing Director, Union Direct

Sarah Rowe

Sarah Rowe

Group Account Director