Staying one step ahead

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Dumfries and Galloway College is an education beacon for the south of the country and the brand required a little rejuvenation to attract new students and reflect its positive and forward-thinking ethos. 

Working with core stakeholders we evolved the brand and redesigned the website to position the college as contemporary, dynamic and ambitious. A transformation that helped engage a wider audience, both geographically and demographically, as well as cement the College's credentials as the educational heart of a vibrant community.

But the numbers are equally as important. With an increase in organic search market share, Dumfries and Galloway College became the strongest performing site in search against competitors. 

[ THE CHANGE ]

20% increase in organic traffic in the year we launched the new site

40% increase in on-site engagement and contacts generated from the website

Booklet open and pages turned
Website on laptop
mobile with website on screen
tablet view of the website content
Two tablets showing online version of booklets
t-shirt orange with logo
Blue hoodie with DGC logo on it
Banner stand