Thunk
Every month we scour the deepest, brightest recesses of the web for the most insightful, provocative and innovative thinking.
Aug
23
Our thunking
She’s a Barbie girl, in a PRy world
By Maddy Crowther, Senior Account Executive, The Union
Since the summer of 2022, Barbie Pink, now an official Pantone, has slowly been introduced to our social feeds, splashed across billboards and bus stops, and crept onto our supermarket […]
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What we've been reading
Jun
23
Our thunking
Likability is dead
By Emily Thomas - Account Executive, The Union
A short history of cancel culture and how brands can avoid it Once upon a time it seemed humanising your brand was key to connecting to your customer. Take the […]
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