We are Union Digital

Scroll for more

We are a team of over 30 digital specialists, delivering digital strategy and consultancy, leading web design and development, SEO, PPC and social media marketing and management.

Key to our success is an ability to link and integrate our clients’ research, branding and offline marketing with online channels and provide a seamless marketing communications service.

Our services

Digital Content Creation

Creating highly engaging creative content for digital and social channels - videos, competitions, posts, promotions and news - to ensure clients are visible and relevant in the digital space.

Accessible, mobile-first, web-safe and compelling designs that look great lend themselves to extraordinary user journeys and boost your business. The websites and web apps we create fit your brand, personality, and mission.

Digital Marketing Strategy

We have a wealth of knowledge and expertise in digital strategy, search engine optimisation (SEO), paid media, social and digital content management. We cover all aspects of digital marketing to help engage and educate your audience.

E-Commerce Strategy

At the heart of everything we do is a user-centred approach. This rigorous process lets us know how and why people might shop with you, what it takes to persuade them to do so and, most importantly, what to do next.

Email Marketing

Permission-based, personalised and powerful, email is one of the most effective direct marketing channels to connect with customers. We can help you define, design and build automated email programmes to inform, excite and engage.

PPC

We configure Analytics correctly, recording those actions that genuinely represent business value to you and feeding those back into Google Ads, so the system knows what those successes are.

SEO

Search engine algorithms change all the time, and Google evolves quickly. Our experts maintain a cutting-edge understanding, work with developers, and copywriters across marketing departments and get deep into analytics.

Social Media

Paid social and organic social are different beasts yet have the same heritage and intertwining behaviour and needs. We find you need to master each one thoroughly and then work as hard again to coordinate both for maximum benefits.

User Experience Design

Without the best possible UX, you risk leaving money on the table with missed sales, lower basket values and poor conversion rates. Researched, evidence-based testing and well-learnt heuristics ensure that the best possible version of your site goes live on launch day.

Web Analytics and Measurement

Websites need to be designed and built with analytics in mind. There should be data layers, data attributes and confirmation pages for Google to read and respond to, feeding Analytics with valuable data and human marketers with knowledge.

Web Development

Your website is your champion for a digitally transformed world and a critical platform for growth. We build it to be the best it possibly can be. Accessibility, compelling and clear design, speed and search engine optimisation are fundamentals.

Website Maintenance and Hosting

Our website hosting and maintenance packages are designed to keep your website(s) and plugins safe and secure. We offer a 24/7 website maintenance emergency service to ensure your website is always live, working and bringing in traffic.

Our work

We turn a challenge into a powerful and effective communication idea. But let’s not ramble on needlessly, the proof is in the pudding. Be our guest and grab a spoon.

Loch Ness by Jacobite

Monstrously successful

Sector: Tourism and Leisure

Growers Garden

What the heck’s growing on?

Sector: Food | Health | Retail

Man and woman sat at a desk in front of laptops, smiling and laughing

Dumfries and Galloway College

Staying one step ahead

Sector: Education | Public Sector

Stoats

A deliciously engaging website

Sector: Food | Retail

Services: E-Commerce Strategy | User Experience Design | Web Analytics and Measurement | Web Development

Traffic at night, slow caption exposure of lights moving at speed

Traffic Scotland

For the journey

Sector: Public Sector | Transport

Scottish Government | Parent Club

Changing more than nappies

Sector: Education | Health | Public Sector

Our people

Change is only made possible by the talent and passion of our people, and their innate willingness to collaborate to make our ideas stronger. Radiators, never drains.